Ride Bell provides a protective force to a motorcyclist. Legend has it that unseen evil road spirits have latched themselves to motorcycles for as long as there have been bikes on the road. These evil spirits are responsible for mechanical problems and bad luck along a journey. The legends goes on to say that by attaching a small bell onto your bike, the evil road spirits will become trapped inside the bell where the constant ringing drives them insane, making them lose their grip until they fall to the ground. In a novel twist, the legend has a corollary that the Bell carries twice as much power when it is given as a gift to a friend or a loved one.